{"id":13019,"date":"2024-01-22T17:24:17","date_gmt":"2024-01-22T17:24:17","guid":{"rendered":"https:\/\/micasaresourcecenter.org\/?post_type=tribe_events&#038;p=13019"},"modified":"2024-04-10T21:10:09","modified_gmt":"2024-04-10T21:10:09","slug":"taller-de-ecosistema-digital","status":"publish","type":"tribe_events","link":"https:\/\/micasaresourcecenter.org\/es\/calendar\/taller-de-ecosistema-digital\/","title":{"rendered":"Taller de Estrategia Digital"},"content":{"rendered":"<p>Si eres un empresario que empieza a recorrer el camino de la transformaci\u00f3n digital, \u00a1Este taller es para ti! As\u00ed como en la naturaleza somos parte de un ecosistema que nos conecta unos con otros, tambi\u00e9n existen ecosistemas y entornos en el mundo digital que ayudan a las marcas a conectar con sus audiencias.<\/p>\n<p>El objetivo del taller es exhortar a los empresarios a que descubran los activos digitales, promuevan los m\u00e1s efectivos para su categor\u00eda de negocio y se conecten con su propio ecosistema digital.<\/p>\n<p><strong>Los resultados son:<\/strong><\/p>\n<ul>\n<li>Los empresarios podr\u00e1n generan su propio ecosistema digital, de acuerdo a la marca, producto o servicio que ofrecen.<\/li>\n<li>Los participantes crear\u00e1n estrategias sencillas de marketing digital, utilizando inteligencia artificial y el uso de software gratuito que facilitan la creaci\u00f3n de contenido como: (Canva.com, FreePik.com y CapCut App)<\/li>\n<li>Los participantes podr\u00e1n entender las diferencias entre SEM y SEO.<\/li>\n<li>Los participantes sabr\u00e1n como funcionan las campa\u00f1as en META (Facebook &#8211; Instagram) y GOOGLE (Adwords, Google Local Services y Google Display)<\/li>\n<li>Los participantes entender\u00e1n la importancia del marketing de contenido a trav\u00e9s de storytelling. Porque marketing no es vender productos sino contar historias.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/micasaresourcecenter.tfaforms.net\/5006918?tfa_6072=tfa_7476\"><img decoding=\"async\" class=\"alignnone wp-image-11421 size-medium\" src=\"https:\/\/micasaresourcecenter.org\/wp-content\/uploads\/2023\/03\/MI-CASA-BUTTON-SPANISH-300x56.jpg\" alt=\"\" width=\"300\" height=\"56\" srcset=\"https:\/\/micasaresourcecenter.org\/wp-content\/uploads\/2023\/03\/MI-CASA-BUTTON-SPANISH-300x56.jpg 300w, https:\/\/micasaresourcecenter.org\/wp-content\/uploads\/2023\/03\/MI-CASA-BUTTON-SPANISH-1024x190.jpg 1024w, https:\/\/micasaresourcecenter.org\/wp-content\/uploads\/2023\/03\/MI-CASA-BUTTON-SPANISH-768x142.jpg 768w, https:\/\/micasaresourcecenter.org\/wp-content\/uploads\/2023\/03\/MI-CASA-BUTTON-SPANISH-18x3.jpg 18w, https:\/\/micasaresourcecenter.org\/wp-content\/uploads\/2023\/03\/MI-CASA-BUTTON-SPANISH.jpg 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Si eres un empresario que empieza a recorrer el camino de la transformaci\u00f3n digital, \u00a1Este taller es para ti! As\u00ed como en la naturaleza somos parte de un ecosistema que [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"template":"","meta":{"_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"_EventAllDay":false,"_EventTimezone":"UTC+0","_EventStartDate":"2024-04-13 09:00:00","_EventEndDate":"2024-04-13 13:00:00","_EventStartDateUTC":"2024-04-13 09:00:00","_EventEndDateUTC":"2024-04-13 13:00:00","_EventShowMap":true,"_EventShowMapLink":true,"_EventURL":"https:\/\/micasaresourcecenter.tfaforms.net\/5006918?tfa_6072=tfa_7476","_EventCost":"75","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"prefix","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[6254],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"_tribe_blocks_recurrence_rules":"","_tribe_blocks_recurrence_description":"","_tribe_blocks_recurrence_exclusions":"","_tribe_events_status":"","_tribe_events_status_reason":"","_tribe_events_is_hybrid":"","_tribe_events_is_virtual":"","_tribe_events_virtual_video_source":"","_tribe_events_virtual_embed_video":"","_tribe_events_virtual_linked_button_text":"","_tribe_events_virtual_linked_button":"","_tribe_events_virtual_show_embed_at":"","_tribe_events_virtual_show_embed_to":[],"_tribe_events_virtual_show_on_event":"","_tribe_events_virtual_show_on_views":"","_tribe_events_virtual_url":"","footnotes":"","_tec_slr_enabled":"","_tec_slr_layout":""},"tags":[],"tribe_events_cat":[75,113],"class_list":["post-13019","tribe_events","type-tribe_events","status-publish","hentry","tribe_events_cat-business","tribe_events_cat-business-pathways","cat_business","cat_business-pathways"],"ticketed":false,"_links":{"self":[{"href":"https:\/\/micasaresourcecenter.org\/es\/wp-json\/wp\/v2\/tribe_events\/13019","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/micasaresourcecenter.org\/es\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/micasaresourcecenter.org\/es\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/micasaresourcecenter.org\/es\/wp-json\/wp\/v2\/users\/5"}],"version-history":[{"count":0,"href":"https:\/\/micasaresourcecenter.org\/es\/wp-json\/wp\/v2\/tribe_events\/13019\/revisions"}],"wp:attachment":[{"href":"https:\/\/micasaresourcecenter.org\/es\/wp-json\/wp\/v2\/media?parent=13019"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/micasaresourcecenter.org\/es\/wp-json\/wp\/v2\/tags?post=13019"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/micasaresourcecenter.org\/es\/wp-json\/wp\/v2\/tribe_events_cat?post=13019"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}